Let You Learn
While You Drive

New course work for writers now available from
Tri-Studio all at a new, low price!


About the Audio


Covering topics for new and experienced writers alike

Fury and Destruction
How to Use Violence Effectively in Your Writing  

Find out how violence can be used to create intrigue, define character, build suspense, and even release tension. Authors Joyce Faulkner, Kathe Gogolewski, Carolyn Howard-Johnson and Allyn Evans talk about how to choose between graphic or implied violence and the best point of view for the desired results. Authors also discuss how to use violence appropriately. Exercises for the listener are included.

Contests Facts
How to Add “Award-winning” to Your Name

For writers contests can be more than a pat on the back. Use them to promote, to further a career, to brand your name. Allyn Evans, Joyce Faulkner, Kathe Gogolewski, and Carolyn Howard-Johnson share contest secrets from submitting to avoiding the scams and using them to promote your title.

Other Audios Available

For more information on the Audios by Audio Divas,
go to

Also see excerpt .

Scroll down for a review.


Who are the
Audio Divas

Kathe Gogolewski, Carolyn Howard-Johnson, and Joyce Faulkner
with Allyn Evans as Moderator
from Tri-Studio

Allyn Evans, our Audio Divas moderator, is the author of Live A Powerful Life: How to Move Beyond Pleaser and Good Little Girl to Conscious Queen and How to Help Your Daughter Live a Powerful Life (2010). Allyn is a professional speaker, a newspaper columnist, a paid consultant and presenter. Allyn holds the Advanced Toastmaster designation and is a district Tall Tale competition winner. She is a member of the Toastmaster District 16 and Respect Diversity Speakers’ Bureaus. For more about Allyn’s latest endeavor: Catch Your Dream and Live It!, visit


When I turned from journalism and other nonfiction writing to my first novel, I thought I would have no trouble with that art form. After all, I had been an English Lit major and read more novels than anyone should ever be required to read. I was wrong. I needed to go back and relearn as if it were a complete separate art form. Since then I've noticed many others who would have benefited from some relearning. Thus the Audio Divas include one-hour segments on the craft of writing. I also suggest classes taught through college extension divisions -- particularly those with writing departments. The reason? There is way too much misinformation circulating on the elements of fiction!

 Find at least one tip on writing, promotion or tech on every page of this Web site. 

Click Here for Audio Excerpts

Click here for Carolyn's first person essay, "Beating Time at Its Own Game."


Audio Reviews 

Content is King (Or Queen!)
Any Good Reviewer Will Tell You So!

Review from  Patricia Harrington

Once published, twice shy . . . or where, oh where, to begin promoting! 

After the euphoria of being published, reality quickly sets in for most authors.  Now the book has to be promoted!  The task seems daunting, and often, can be debilitating to bank accounts. 

But book promotion doesn’t have to be a drain, emotionally or financially for authors.  There are trailblazers who’ve learned from their own hard-won experiences, willing to share shortcuts and how to make sound decisions when it comes to book promotion.  Three of these savvy, trailblazer authors have created an audio book series titled A Do-It-Yourself Guide to Promotion Easy and Cheap.  The entrepreneurial authors are Allyn Evans, founder of Queen Power; Marilyn Peake, children’s fantasy author and editor of The Golden Goblet newsletter; and Carolyn Howard-Johnson, award-winning author of the Frugal Book Promoter: How to Do What Your Publisher Won’t Do.

This audio book is the culmination of a teleclass hosted by Allyn Evans and conducted with the other two authors.  The material covers two primary areas: “How to Use Radio Publicity,” and “How to Arrange Radio Interviews Cheaply.”   The authors bring a common sense approach to their advice and tips, garnered from participating collectively in some 400-radio interviews.  The book’s format is one of give and take among the three, as they share actual sources, resources and the names of receptive radio hosts and sites.  There is even a question and answer segment included in the book.

The information provided is particularly helpful for those who’ve written works of fiction.  As Marilyn Peake (The Fisherman’s Son) explains, “You have to have an angle to get on the radio.  In Peake’s case, because she has a master’s degree in clinical psychology, her angle was “overscheduled children.”

Both authors believe radio shows and interviews are a great way to gain exposure and publicity.  Carolyn Howard-Johnson shares many ideas on how to find and build a list of potential radio stations to contact.  She explains how to do a search on the Internet for program and interview sources.  Her valuable tips are truly shortcuts that if followed, will save authors’ time and frustration.  Howard-Johnson brings a wealth of tips on ways to build branding and gain exposure.  The author also lists some of these from time to time in her newsletter Sharing With Writers.

This introductory audio book in the promotion series is in MP3/Audio format and available at no cost—a definite bargain.  It also can be purchased as a CD for a modest cost from Tri-Studio. Authors who are determined to make it in a very competitive marketplace should definitely tune-in and turn on to A Do-It-Yourself Guide to Promotion Easy and Cheap.  The audio book is a “keeper.”

Review of a promotional audio from Ilona Hegedus, editor of European Reader

Promote or Perish! The Greatest Myth of Publishing (Episode 2 of 30)
Presenters: Carolyn Howard-Johnson, Kathe Gogolewski and Joyce Faulkner
Moderator: Allyn Evans
 Genre: Self Help - Non-Fiction
Audio Duration: 60 Minutes
Originally published by Double Dragon.
Now available from Tri-Studio.

I first heard about Tri-Studio audio classes when the first class, A Do-It-Yourself Guide To Promoting Easy And Cheap! became available as a free download. I also knew that one of the instructors was Carolyn Howard-Johnson, author of The Frugal Book Promoter: How To Do What Your Publisher Won't, an excellent book for writers, and this really made me interested.

Carolyn Howard-Johnson is an instructor at UCLA's Writers' Program and has many years of experience both as a publicist and also as an author promoting her own books, which became award-winning best-sellers. Together with four other authors (Allyn Evans, Joyce Faulkner, Kathe Gogolewski, ...), she has coproduced a series of audio classes with three author women. They call themselves the Audio Divas.. Those who wish to know more about the publishing industry can greatly benefit also from the advice and anecdotes of the other four authors, as they also have a lot to share.

Promote or Perish! The Greatest Myth of Publishing is the second in the series of audio classes for writers. In this programme, Carolyn Howard-Johnson uses an excerpt form her book, The Frugal Book Promoter, to introduce the listener to several myths of the publishing world and the reality behind them. She talks about issues related to advertising, traditional and POD publishing, book tours, ebooks, getting reviews and the importance of branding... Kathe Gogolewski, author of the children’s novel, TATO talks about the ways of getting the much-craved publicity.

However, not all the audio classes are on self-promotion and book promotion. The classes are equally divided into three categories: writing, technology related to writing, and book promotion. The URL's mentioned in the programme are also included in the related handouts.
These authors give personal accounts of their efforts to promote their work, which makes the programm a really interesting and useful one for all authors who would like to do the same. Available at Tri-Studio.

The Divas' series of audios are at Tri-Studio.

Subscribe to
Carolyn Howard-Johnson's Sharing with Writers Newsletter

and get a FREE copy of
Great Little Last-Minute Editing Tips for Writers

"I have been a professional writer 40 years, and am also a tenured full professor of journalism. Carolyn's Sharing with Writers newsletter is  most useful for me--and for my students. I emphasize to them that while research is 90% of writing, and the actual writing is about 10%, there's another 100% out there called promotion. Carolyn shows numerous ways to get the message to the mass media."
~Walter Brasch, author and educator

Find Carolyn on the Web

  writers retailers


"Those who wish to know more about the publishing industry can greatly benefit also from the advice and anecdotes of the . . . four authors, as they also have a lot to share."
Ilona Hegedus, editor of European Reader

"...the authors share excellent anecdotal information concerning branding yourself as an author rather than just by book title, Web site activity results after author marketing events, and other pertinent book promotion tips. The beneficial information is in an easy-to-understand format with voice clarity and professionalism.
Cheryl McCann, editor of Electronic Book Reviews  and Review Books


Do you abide by the rule of three? That's Website lingo for keeping people on your Web site as long as thirty minutes.  I try to do that with tips and plenty of content to interest my varied audiences. And, yes, it's possible for fiction writers and poets, too. What are your themes? Who is your audience. Put something up that will interest them. Articles. Even your ads should fit those demographics.

  Find tips on writing, promotion or tech on every page of this Web site. 

Carolyn's Blogs

Sharing with Writers
All things publishing with
an emphasis on book
promotion. Named to
Writer's Digest
101 Best Website list.

The New Book Review
Great way for readers, authors, reviewers and publicists to get more
mileage out of
a great review.

The Frugal Editor Blog
This is the Frugal, Smart
and Tuned-In Editor blog.
Covers editing, grammar, formatting and more.
Get the answers you need.

Carolyn's Shopping Plaza

Please visit Carolyn's
Shopping Plaza
for autographed copies and occasional special offers.

Order two or more books and get Great Little Last-Minute Editing Tips for Writers free!

Carolyn's Awards

Awards for Carolyn's Books, Blogs and More

The New Book Review
Named to
Online Universities'

101 Book Blogs
You Need to Read

Writer's Digest 101 Best Websites
Sharing with Writers blog.

Best Book Award for The Frugal Book Promoter (2004) and The Frugal Editor (2008).

Reader Views Literary Award for The Frugal Editor

New Generation Award for Marketing and Finalist for The Frugal Editor

Book Publicists of Southern California's Irwin Award

Military Writers Award of Excellence for
Tracings, A Chapbook of Poetry.

A Retailer's Guide to Frugal In-Store Promotion wins author Military Writers Society of America's Author of the Month award for March. 2010

Gold Medal Award from Military Writers Society of America, 2010. MWSA also gave a nod to She Wore Emerald Then, a chapbook of poetry honoring mothers.

And more than a dozen other awards for Carolyn's novel, short story collection and poetry. See the awards page on this site.

Published Works Almanac

Other Interests


Carolyn's Poetry

Celebration Series

Carolyn's Literary Works

This is the Place
Published Shorter Works

Carolyn's How to Do it Frugally Series

For Writers
For Retailers

Carolyn's Tips




Audios are a great way to learn when you're on the fly. They're a good way to cross-promote, too. Anyone interested in getting started as a publisher will find audios an inexpensive way to start as well. Find several on writing.

Find at least one tip on writing, promotion or tech on every page of this Web site. 

Carolyn's Calendar

Please click on my Google Calendar button to learn more about my upcoming UCLA Extension Writers' Program classes, my writers' conference and book fair appearances, and more.

Buy Links for Carolyn's Books

Great Fiction
HARKENING at Amazon.

Great Poetry
Purchase TRACINGS (Finishing Line Press) at Amazon.

Give the gift of poetry with a chapbook
from Magdalena Ball's
My Celebration Series

CHERISHED PULSE: Unconventional Love Poetry
IMAGINING THE FUTURE: Ruminations on Fathers and Other Masculine Apparitions
SHE WORE EMERALD THEN: Reflections on Motherhood
BLOOMING RED: Christmas Poetry for the Rational
DEEPER INTO THE POND: Celebration of Femininity
SUBLIME PLANET: Celebrating the Planet and the Universe as Never Before

HowToDoItFrugally Series for Writers

Survive and Thrive Series of HowToDoItFrugally Books for Retailers

Most of Carolyn's books are also available for the Kindle reader and
using Amazon's app, other readers, too.


 "Careers that are not fed die as readily
as any living organism given no sustenance." 
Carolyn Howard-Johnson

Studio photography by Uriah Carr
3 Dimensional Book Cover Images by iFOGO
Logo by Lloyd King

All Carolyn's Frugal Books Are Available on Kindle
As Well as Paperback

Helpful Books for Writers

  Helpful Books for Retailers

Poetry: The perfect inspirational gift

Fiction and Short Stories

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Learn more about Carolyn's newsletter and blog.

Read past issues of Carolyn's Newsletter.